Management changes at Kvaser AB

04/09/2015 by Kvaser

Effective from 1st September 2015, Sven Sandén, Head of European Sales, will take over the role of Executive Vice President, Head of Global Sales. Meanwhile, Silvia Küller has been promoted from her position as hardware designer in Kvaser’s R&D department to become Head of European Sales and Managing Director of Kvaser Europe AB. The management changes will follow the departure of Michael Odälv, who leaves the company in September to become CEO at ArcCore, an embedded software provider to the automotive industry.

“Silvia’s long-term experience with Kvaser products and her technical background – she has an M.SC. in Electrical Engineering – will be of great benefit both to our customers, associates and our global sales team”, said Sven Sandén. He added: “I am looking forward to this new challenge and am confident that with our strong network of Technical Associates and Qualified Sales Representatives, we can continue to exceed customers’ expectations.”

Commenting on the appointments, Lars-Berno Fredriksson, president of Kvaser AB said: “These changes reinforce Kvaser’s management structure for the long term and serve to highlight that whilst our technology comes first and foremost, we aim to nurture customer relationships to the best of our abilities. Sven and Silvia will continue to help us do just that.”

He added: “Michael has made a significant contribution to the development of Kvaser’s commercial operations and we wish him the best in his new venture. With its ‘open’ software philosophy, ArcCore is much like Kvaser and the relationship could be mutually beneficial.”